Wednesday, 29 May 2013

The Secrets to Optimizing Sales: An Interview with Chris Tran



Christopher Tran is one of Ash City’s best Inside Sales Representatives. He is constantly exceeding expectations in generating sales, maintaining great company/client relations and promoting campaigns.

In this short interview he shares some insider knowledge about what makes him successful in his career.

Can you describe the kind of work you do as an Inside Sales Representative?

As an Inside Sales Rep. my main goal is to help the client build a trust and loyalty to Ash City and myself by going above and beyond the call of duty. 

By doing so I can understand how their business works and see what type of service fits their style.  Some clients require more help than others solely because of the capacity of their business but I adapt very well to their needs. 

I have created/promoted presentations, flyers, and promos which can help the client win many opportunities.  In one sentence I would say I work with them as a partner and by doing that I build a strong bond.


What do you enjoy most about working for Ash City?


What I enjoy most at Ash City is working with the people here.  I feel it helps me grow as an employee and a person when I can help someone solve a challenge (there are no such things as problems…only challenges) or when they can help me solve my challenge.  Team work and listening to each other is very important in growing together as a company.


What do you enjoy most about your career?


That every day I am faced with a new challenge and every day I solve it using a new resolution.  The thrill of overcoming obstacles with results makes me enjoy my career.  I enjoy helping people.


How has your approach and/or outlook of dealing with clients changed since you first started?


I understand how they think and by doing so I know what they require in regards to winning their opportunities.  Each client is different than the other so you can’t use the same style on everyone but you need to adapt to them.


What are some successful tactics you use to discover and purse new client opportunities?


Just talk to them and get to know them on a personal level.  Once you can do that they will feel more comfortable with you and will always come to you when there is an opportunity BUT you need to make sure when they give you an opportunity to provide the service they expect….and go above it.  Then trust will be built and loyalty will be gained.


What motivates you when you are having a difficult time generating sales?


One thing that motivates me when I am having a tough time is gaining knowledge from others.  By doing this I can figure out a different method in generating more sales.  Your method may not always work so it is important to listen to team mates.


How do you “stand out” when are trying to market different promotional campaigns?


I stand out by showing the client how they can save money or make more profit.  I work for Ash City but I indirectly work for the client too and when they see that they will believe in me more and trust what any campaign I bring forward.


What advice would you give to someone who is just entering into this career/industry?


Be yourself but don’t be complacent. Don’t be afraid to be rejected because if you be yourself that rejection will turn into acceptance over some time. 

You have to change and adapt to the market and need to show them why you are their first choice when they need apparel. 

I always say go above and beyond and those who go above and beyond are always remembered. 





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